MARUYAMA COFFEE Omotesando Single Origin Store

2017.9.23[Sat] Open!

Coffee embarks on a long journey to arrive in your cup, a journey which begins in a field. Here the coffee plant soaks in the sun’s rays, its leaves sway in the breeze, its stem and branches endure the nightly chill, and its roots draw life from the soil to grow the bean. Coffee is alive, and fiercely individual. Go to a different country, region, terrain, elevation, climate, even field, and you’ll find a different coffee. No bean is born with the same view, and it is these differences which give each bean its character. The growers, caretakers of the beans, must know when to battle nature and when to follow its lead, ensuring that every ounce of their passion is poured into polishing their beans’ character. They are single-minded, innovative, and utterly uninhibited in their dedication to cultivating the ultimate bean. There is no one correct answer. Each grower follows the methods and ideas they believe best, which is why a coffee’s flavor and characteristics depend entirely on where, by whom, and in what way it was grown. It is also why Maruyama Coffee travels to those fields and talks with the growers to find, together, a singular taste capable of expressing the flavor of the field and the grower’s passion in a single cup. Coffee’s final destination is you. Its life becomes the flavor that fills you from head to toe, its richness an invitation: Take another sip. Embark on your journey. Discover coffee.

コーヒーは、長い旅を経てあなたのもとへとたどり着く。旅の出発点は農園だ。日の光を浴び、風にそよぎ、朝晩の冷え込みに耐え、土からの生命力を豆に蓄える。コーヒーは生きている。国、地域、地形、標高、気候、すべてが農園ごとに違う。ひとつとして、おなじ風景はない。その違いこそが、コーヒーの風味に個性をあたえる。そして、生産者は自然と戦いながら、あるいは寄り添いながら、コーヒーの個性を磨き上げるために情熱を注ぐ。ひたむきに、革新的に、奔放に。正解はない。それぞれが信じる考え方とやり方で、それぞれが目指す最高の豆を育て上げる。どこで、誰に、どんな風に育てられた豆なのか。コーヒーの味と品質は、それで決まる。だから、丸山珈琲は農園を訪ね、生産者と語り合う。世界にひとつだけの特別な味を探し出し、農園の風景や生産者の情熱ごと一杯のカップに表現する。コーヒーの旅の終着点は、あなただ。長い旅のすべてが、ある風味となってあなたの中に広がる。その出会いこそが、コーヒーの豊かさ。こんどは、あなたが旅をする番だ。さあ、コーヒーを冒険しよう。